Chinese yoga into high speed development phase 2 year growth of 45% female users is still the main body:

Reference news net samaranch sports channel on July 28, according to us Forbes magazine web site reported that recently, a "2020-2025 Chinese yoga instructor training depth research and future trend of development of the industry forecast report, according to Chinese yoga market scale is growing rapidly in recent years, yoga market scale is RMB 32.21 billion, 2018, 2020, 46.76 billion yuan, growth rate as high as 45%, yoga market future is still a piece of blue ocean.

According to the report, the city level of consumption is the important factor affecting the development of yoga, yoga a second-tier cities are relatively developed, and the morphological diversity, mainly divided into large and medium-sized, small and medium and small three, and three or four line city yoga development more primitive, for individuals or small yoga studio. Yoga industry services, mainly from offline yoga) with course as the center, create a including coach training, yoga, and assistive devices and clothing business training, industrial chain.

According to the survey, Chinese yoga users group, 74.3% of users said will practise, only 0.1% of users said will give up the movement. Yoga movement of user loyalty, after buying rate is very high, once provided high quality service, the user turnover will be far less than other types of sports.

Report said, as a kind of make the movement of body, mind and spirit to achieve harmony, yoga has become a way of life of modern people. In order to let more people know this campaign can bring many benefits, the United Nations will every year on June 21, set up for the international day of yoga.

Points out that Chinese yoga industry are moving in the popularization stage of development, how to touch with quality course of consumer heart, produce emotional resonance with the user, so that the yoga is reduced fat and can relax the body, achieve the purpose of physical and mental pleasure at the same time, this perhaps is the yoga in the future the key to really get positive development in China.

Nowadays, yoga is the main audience is mostly about women, because the female body structure and physiological cycles, psychological state and other special properties, with the advantage of the power of the male, female in flexibility, balance and endurance more talent. To meet the demand of female users lose fat, and emotional resonance with the women, on the basis of the deep insight into yoga users, a variety of diverse yoga course arises at the historic moment, is to help women find the value of self-identity through movement.